{"id":50408,"date":"2026-06-09T11:05:34","date_gmt":"2026-06-09T11:05:34","guid":{"rendered":"https:\/\/wydawnictwo.ug.edu.pl\/produkt\/metafora-obrazu-obraz-metafory\/"},"modified":"2026-07-16T11:35:36","modified_gmt":"2026-07-16T11:35:36","slug":"metafora-obrazu-obraz-metafory","status":"publish","type":"product","link":"https:\/\/wydawnictwo.ug.edu.pl\/en\/produkt\/metafora-obrazu-obraz-metafory\/","title":{"rendered":"Metafora obrazu, obraz metafory. Semiotyka wizualna w plakacie o tematyce spo\u0142ecznej"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<pre id=\"tw-target-text\" class=\"tw-data-text tw-text-large tw-ta\" dir=\"ltr\" tabindex=\"-1\" role=\"text\" data-placeholder=\"T\u0142umaczenie\" data-ved=\"2ahUKEwjUtraTjdeVAxUcgv0HHf_RG_kQ3ewLegQIDRAV\" aria-label=\"Przet\u0142umaczony tekst: Aleksandra \u017bukowska's monograph, titled &quot;Image Metaphor, Image of Metaphor: Visual Semiotics in a Poster on Social Themes,&quot; is interdisciplinary in nature, combining knowledge from linguistics, broadly defined media, and applied art. The author undertook the difficult art of transferring concepts between research areas and ultimately applied the derived theories in research practice. The resulting work, both in its theoretical and analytical parts, offers an original proposition for all those researching the topic and those wishing to expand their knowledge of visual communication and acquire (or deepen) the skill of reading images.\"><span class=\"Y2IQFc\" lang=\"en\">Aleksandra \u017bukowska's monograph, titled \"Image Metaphor, Image of Metaphor: Visual Semiotics in a Poster on Social Themes,\" is interdisciplinary in nature, combining knowledge from linguistics, broadly defined media, and applied art. The author undertook the difficult art of transferring concepts between research areas and ultimately applied the derived theories in research practice. The resulting work, both in its theoretical and analytical parts, offers an original proposition for all those researching the topic and those wishing to expand their knowledge of visual communication and acquire (or deepen) the skill of reading images.<\/span><\/pre>\n","protected":false},"featured_media":50122,"template":"","meta":{"_acf_changed":false,"_members_access_role":[],"_members_access_error":""},"journal":[],"rodzaj":[7074],"seria":[],"product_brand":[],"product_cat":[7311,6948],"product_tag":[8414],"class_list":["post-50408","product","type-product","status-publish","has-post-thumbnail","rodzaj-ksiazki","product_cat-nowosci","product_cat-varia","product_tag-aleksandra-zukowska","first","outofstock","taxable","shipping-taxable","purchasable","product-type-simple"],"acf":[],"_links":{"self":[{"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/product\/50408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/media\/50122"}],"wp:attachment":[{"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/media?parent=50408"}],"wp:term":[{"taxonomy":"journal","embeddable":true,"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/journal?post=50408"},{"taxonomy":"rodzaj","embeddable":true,"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/rodzaj?post=50408"},{"taxonomy":"seria","embeddable":true,"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/seria?post=50408"},{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/product_brand?post=50408"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/product_cat?post=50408"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/wydawnictwo.ug.edu.pl\/en\/wp-json\/wp\/v2\/product_tag?post=50408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}